Top 5 Social Apps on Android in South Africa: Q2 2023 Performance

The second quarter of 2023 saw significant activity among the top social apps on the Android platform in South Africa. Here's a detailed look at the performance of the top five apps: TikTok, Bigo Live - Live Streaming App, Grindr - Gay Dating & Chat, Facebook, and Poppo live.

TikTok

TikTok demonstrated a robust performance in Q2. The app's weekly revenue peaked at approximately $184K in late May, with a notable increase from early April's $86K. Downloads also showed an upward trend, starting from around 66K in late March and peaking at 97K in the last week of May. Active users steadily climbed from 2.89M in late March to over 3.11M by the end of June, indicating strong user engagement throughout the quarter.

Bigo Live - Live Streaming App

Bigo Live had a varied quarter in terms of revenue. The highest weekly revenue was recorded in mid-April at approximately $13.3K, while the lowest was around $1.6K in mid-May. Weekly downloads remained stable, hovering between 2K and 3.2K, with a slight increase towards the end of the quarter. Active users saw a slight increase from 26.9K in late March to 27.3K in mid-June but experienced a slight decline to 26.6K by the end of June.

Grindr - Gay Dating & Chat

Grindr maintained consistent performance in Q2. Weekly revenue fluctuated slightly, with the highest being around $3.6K at the end of June. Downloads remained relatively steady, ranging between 900 and 1.2K. Active users saw minor fluctuations, starting at 40.8K in late March and ending at 39.7K in late June, indicating stable user engagement over the quarter.

Facebook

Facebook continued to dominate with significant user engagement. Weekly revenue peaked at around $3.1K in late April. Downloads saw a downward trend from 76K in late March to around 53K by the end of June. Despite this, active users remained impressively high, growing from 14M in late March to over 14.6M by the end of June, demonstrating strong retention and engagement.

Poppo live

Poppo live showed consistent performance in Q2. The app's weekly revenue fluctuated, peaking at around $2.1K in late May. Downloads were relatively low but showed an upward trend, starting from 179 in late March and increasing to 372 by the end of June. Active users showed a steady increase from 748 in late March to 902 by the end of June, indicating growing user interest.

These insights are based on data from Sensor Tower, where more detailed analytics and trends can be found.